Don’t let your revenue go on vacation for the summer!

revenueDon’t let your revenue go on vacation for the summer!  This is the time to work harder to get meetings scheduled and to network.  Remember that most of the folks you need to drive your revenue are working folks like yourself, so they will not be able to take the summer off!  Do take some time to spend with your family and kids, but make sure you are focused on driving revenue and growing your capital during the other 8 weeks that are left.  Don’t take your foot off the gas pedal, keep plugging away, and try to drive revenue and grow capital for yourself.

I wanted to share a few things I just learned about women as a whole from Sharon Hill, author of Alpha Females.

  1. WOMEN: THERE ARE MORE OF THEM.  According to the U.S. Census Bureau, women in this country currently outnumber men by about 4.7 million, and that figure is expected to swell to 5.8 million by 2030 and 7.4 million by 2050.
  2. ONE IN FIVE WOMEN IS OVER AGE 60.  The U.S. population is aging, and women represent a majority of the older cohorts. According to the Census, in 2010 about 20.1% of all women were over age 60, vs. 16.6% of all men; current estimates are that by 2030, 26.4% of all women will be over 60, vs. 22.9% of all men.
  3. WOMEN LIVE LONGER THAN MEN DO. Based on U.S. Census Bureau estimates, women may live five years longer than men, on average.  Longer life spans for women drive different behavior.  Women need more capital to fund the longer life expectancy.
  4. THEY ARE MORE RISK AVERSE.  Research by academics and practitioners has generally shown that women, on average, tend to have a lower risk tolerance than males.  Women need help to get comfortable with risk.
  5. THEY’RE GROWING WEALTHIER.  The Bureau of Labor Statistics reports that the gender wage gap in the U.S. has narrowed, with women now earning, on average, about 80% of what the average male earns.  And Hill notes that almost 60% of all undergraduates in the U.S. are female, up from about 40% in the late 1970s, according to the National Center for Education Statistics. “We’ve got an educated class that may well be increasingly female in composition,” she says. “Women are catching up to men in terms of education levels, and there’s every reason to believe that they are likely to control more wealth going forward.”

We were delighted to welcome three new Premium Members (Bottom Line Broads) in May, including:   Beth Shaw, Founder and President, YogaFit®; Judy Jernudd, CEO, Startegic Personal Branding and Startegic Studios; and Brenda Matsubayashi, COO, YogaFit Training Systems Worldwide, Inc.

We hope to see you soon!  View upcoming events at www.BroadsCircle.com.

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