March 5: 4th Annual Women on Corporate Boards

Sitting pretty on a public company board:
should she care what the shareholders really think?

Women on Corporate BoardsPlease join us for a substantive discussion of an illustrative case study at roundtables followed by a moderated panel discussion with Robin Abrams, Larraine Segil, Beth Bronner, Katherine Blair and keynote speaker, Moira Conlon.


Post-Event Bottom Line and Executive Broads Private Dinner
Panel will discuss at the dinner:

  • Pathways for getting your very first private company board of directors seat.
  • If you already have private company experience, how do you move up to a public company board?
  • Does it pay to sit on a corporate board, in terms of current income and future economic opportunities?

Top 10 Career Management Tips

  1. careerTake Control of Your Own Career – Be proactive, own it, work at it
  2. Take Risks – Go after opportunities that arise, success is often associated with some risks
  3. Be Patient – Focus on being the best you can be to achieve great results over time
  4. Work For Great People – You need to constantly push the envelope and great people will help you stay fresh and challenge you daily
  5. Develop a Code of Ethics and Stick To It – Don’t compromise on a single thing or situation, “act as if what you are doing will be on the front page of the newspaper the next day”
  6. Pursue Excellence – Carpe Diem, this is your life, be full of energy and never stop learning
  7. Treat Everyone With Respect – Don’t forget to say thank you
  8. Be Customer/Client Focused – Remember the end-goal of why you are doing the job you do
  9. Think Big – Do great things, go big or go home mentality
  10. Expect To Win – People who have a strong winning mentality have a higher percentage of successful results

A cue ball on a billiard table…

Thomas Troiani
Managing Partner, Craft Strategies, LLC

Billiard BallsBeing a man at a Broads Circle event is like being a cue ball on a billiard table; I simply stand out. Attending the Broads Circle events has been a very unique experience for me. The Broads Circle events have helped me to understand how a woman must feel in a male dominated event or business meeting.

Speaking for myself, I feel uncomfortable, a bit insecure, and vulnerable to the attacking eyes of those who judge. As I stand amongst a sea of women, I know that the backs of my shoes are shined and I am hoping that there are no stains on my shirt from lunch because someone will notice if there is anything out of place. Is this what a woman goes through in a male dominated meeting or event?

With all of this being said, the women that I have met are worth the temporary discomfort. There is always a few brave women who empathize with me and have the bravado to approach me. Someone will come up to me with a kind smile and a glean in her eyes, and start a conversation. I always seem to learn something during our discussion. I have met some very bright, powerful, and kind women at the Broads Circle and always enjoy the experience.

Smart Women And The Art of Self-Promotion

Joy ChudacoffBy Joy Chudacoff, ICF, PCC
Success Coach and Mentor to Women Entrepreneurs
Founder, Smart Women Smart Solutions®  and Advisory Board Member, Broads Circle

One of the questions I’m frequently asked by women entrepreneurs is, “When I meet someone who is a potential referral source and/or ideal client, how do I mention my business without feeling pushy?” Great question! Being able to communicate your marketing message with confidence is key to attracting more clients, increasing your income and becoming known for your expertise.

The idea of “self-promotion” or “selling” leaves some women feeling like they are bragging, being pushy or not considerate of others. It can create anxiety and fear which in turn keeps you stuck and unable to reach your business goals. Women are nurturers by nature and the thought of putting their needs in front of someone else’s may feel unnatural.

I understand the feeling (I’ve experienced it too), however if you are determined to achieve your business goals, it’s essential you communicate your message about what you have to offer and how you help people. Do so often and to as many people as possible (otherwise, you will remain the best kept secret in town which in this case, won’t serve you). People are super busy and can’t read your mind so it’s up to you to take on the responsibility of creating interest in how you support people with your product or service.   When I have an opportunity to share how I support women entrepreneurs, I use the R&R approach (Relationship + Results). It feels both authentic and comfortable for me and I think it will for you, too.   Continue reading

Special Membership Offer for C-Level Women

By Darya Allen-Attar
Founder, Broads Circle

Darya Allen-AttarThis month I want to share with you that I have joined the corporate board of Mann Healthcare Partners, a private local company founded by someone you may know from Broads Circle, Carla Mann Woods. As founder, CEO and Chairman of Mann Healthcare Partners, Carla brings her 20 years of experience in the development, marketing and distribution of life science products to this new venture. It is exciting for me to be involved at the corporate board level with Carla’s new start-up company that focuses on high tech life science!

Broads Circle is committed to Money and Power for women, and that includes support for women-owned businesses. If women want to benefit from an increased share of global capital, they must increase their participation through active involvement and support for growth capital opportunities. Our Buy the CEO Spot event in May discussed this topic in depth, and presented a lesson on how women who know a business can partner with capital providers to buy a company and lead it up the value chain!

In the spirit of getting more women leaders involved with Broads Circle, we would like to extend an offer of free membership to women who are C-Level at middle market companies (positions like CEO, CFO, Controller, CIO). Kim Christensen ( can help you qualify referrals to Broads Circle for the free membership offer.

We are happy to announce that we have some great new members:

  • Renee Becker, Esq., Counsel, Manatt, Phelps & Phillips, LLP
  • Andrea Belz, PhD, President, Belz Commercialization Consulting Group
  • Alice Cardenas, Executive Director, Alice Cardenas Consulting Company
  • Chris Hagemann, Director of Finance, Sunkist Growers
  • Rochelle Moulton, CEO, Rochelle Moulton & Team, Inc.

You can view member bios on our Leadership Profiles website page. Later this summer, there will be an opportunity for members and past speakers to gather at a private dinner event. If you are not a member, and have not been to a Broads Circle event, please join us for our Marketing Me event this summer or any of our terrific events this fall. Have a great start to your summer, and see you in July!

To your success,

Darya Allen-Attar
Broads Circle Founder
Financial Advisor

Take Your Career to the Next Level

By Darya Allen-Attar
Broads Circle Founder

Darya Allen-AttarIf you are a C-level woman at a middle market company, you need to attend our Broads Circle Buy the CEO Spot event. Women COOs, CTOS, CMOs, and CIOs often can run the business they work in and know, but lack the access to capital to buy that business out.  Our panel of experts will show you the MONEY and tell you how it’s done on May 26.  Join us at this very important Broads Circle event which features Renée LaBran, one of the most senior women Venture Capital partners in the country.

Want to be on a for-profit corporate Board, but not sure how it’s done?  Join us for our Broads on Boards lunch on June 1.  If you have the resumé, CPA, MBA, industry expertise, or specific domain expertise, you may have a path to the boardroom.  This 2nd Quarter Broads on Boards lunch series event features Dick Poladian, who serves on three corporate Boards — Western Asset Management, Occidental and Public Storage. Also meet Ron Buckly, who serves on the Boards of Tekelec and Ixia.  Mark Hiraide, a securities attorney who served with the SEC enforcement division both in Los Angeles and DC, will moderate and also comment for this panel.

Broads Circle wants to help you get to the next level, by providing you with opportunities to make connections that will allow you to achieve your goals.  We need to know more about you and also reach more women who work at Fortune 500 companies.  Tell us what we can do to help you — your feedback is much appreciated! 

If you tell us more about yourself, we can do more for you.  For example:

  • What is your money and power game?
  • How do you drive revenue for yourself and your company?
  • What do you need to achieve more power in your organization?
  • Who do you need to build a relationship with?

Broads Circle wants to be your digital networking assistant, helping you find that person who will be a remarkable connection for you.  Can we leverage your time by combing our ever-growing database of over 5,000 Los Angeles business people, and put you in the same physical or virtual space as that key person who will help you drive revenue and grow capital?

Yes, I want to make a remarkable connection!

Help us help you by networking with us and telling us more about what you need to grow your revenue and power.  We want every remarkable woman in Los Angeles to be part of Broads Circle!

To your success,

Darya Allen-Attar
Broads Circle Founder
Financial Advisor

The “Forward Thinking” Boardroom

By Fay Feeney
Broads Circle Advisory Board Member

On June 1st, we’ll be having another “must attend” outstanding program for Broads on Boards.  Yes, I’m a little partial because Dick Poladian and I have been colleagues since high school.  It is a special kind of pleasure to see one of my Culver City classmates make it to the big time.  I’m not only a life-long fan of Dick’s but so thrilled that he’s joining us to share the perspective of how he made it into a Fortune 250 boardroom while still in his 50’s.  In a recent issue of Directors & Board the cover story was “Are Boards Too Old?”  According to Institutional Shareholder Services, Inc., age ranges for the S&P 500 directors in their 50’s represent 29.2%.  Under-40 directors represent 5.3% , and I’ll let you do the math on directors 60 and older.

Being open to a diverse perspective includes having age as a factor.  At any age, the measure I consider is a willingness to refresh knowledge and not relying on solely on experience in a rapidly changing, 24/7 globally connected world.  I’ve included a recent post from where we execute on “strategic board management” plans for board chairs to lead the “forward thinking” boardroom.  Please register for the June 1st event and join the conversation!

The “Forward Thinking” Boardroom

I’ve been thinking a lot lately about how to help corporate board chairs take “intelligent risk.”  Their role is more complex than ever and the time available to lead has placed heavy demands on meeting regulatory compliance issues.

This narrative has been playing out in boardrooms since the dawn of time.  How do I get my team together and lead the hunt in a world of risks?  The backdrop has changed from physical risk to strategic risk; however, many of the same leadership challenges remain. Continue reading

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